Washington, DC — President Donald Trump says his political operation will begin paying for television advertisements promoting his administration after the use of taxpayer money for the campaign-style spots triggered criticism from Democrats and Republicans.
Trump defended the advertisements Monday as a “positive promotion” of the United States and called government-funded promotional campaigns standard practice. He nevertheless said future spots would be paid for with money raised by MAGA Inc., his well-funded political organization.
The announcement leaves unanswered whether taxpayers will be reimbursed for advertisements that have already aired. At least $1.4 million had been spent by the end of September, according to advertising tracker AdImpact, although the total could be substantially higher.
The ads prominently featured Trump, promoted his political accomplishments and, in one case, closely resembled a commercial from his 2024 presidential campaign. Each concluded with the disclaimer “Paid for by the U.S. Government.”
Lawmakers have asked federal watchdogs to investigate whether the spending violated restrictions on using congressionally appropriated money for propaganda or partisan political activity.
The White House had previously defended the taxpayer-funded campaign. It now says MAGA Inc. will finance similar advertising going forward, but has not detailed how those payments will be documented or whether previously spent public funds will be repaid.
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